THE STRONgest generation

Building stronger boys and men so every family, every community, and every part of America can flourish

IT FEELS LIKE EVERYONE HAS GIVEN UP ON OUR BOYS.

And they have the data to prove it.

  • 80% of Suicides

  • 1 in 4 Homes Has No Father

  • 60% of College Dropouts

but if you think that’s where the story ends, you don’t know america.

WE ARE BUILDERS.

Stories change culture.

Culture shapes generations.

California IS LEADING THE WAY - committING billions to youth mental health, fatherhood, and workforce.

The Strongest Generation is the cultural movement ensuring those investments succeed.

about

dinners with demar

Breaking Bread. Breaking Stigma.

The signature content initiative of The Strongest Generation platform, featuring an All Star team of influential NBA legends with California ties from Sacramento to San Diego.

Hosted by Compton, CA native and Six-Time NBA All Star DeMar DeRozan, the vulnerable conversations include topics like fatherhood, mental health and resiliency.

COMPLETED EPISODES INCLUDE:

DWYANE WADE

DAMIAN LILLARD

DRAYMOND GREEN

TOTAL AUDIENCE: 2.07 BILLION

TOTAL VIEWS: 23.1 MILLION

CHRIS PAUL

PRESS

“Groundbreaking. these are the types of conversations that save lives.”

PODIUM SOCIETY

CASE STUDIES

the weight of gold:

it all started with michael phelps’ vulnerability.

The greatest Olympian of all time was frustrated with the lack of resources available to Team USA’s athletes and ready to see change.

We partnered and produced an Emmy Award-nominated documentary called “The Weight of Gold” to address the crisis through the power of storytelling.

RESULTS:

  • Over $112 million in new funding catalyzed

  • Permanent policy and institutional change at The US Olympic and Paralympic Committee

THE PARADISE PARADOX:

then we partnered with olympic ski racing legends bode miller and mikaela shiffrin TO address the mental health crisis in america’s ski towns.

results:

  • Millions of dollars in new funding for mental health resources

  • Over three hundred free, grassroots community screenings

  • Dozens of new local committees formed nationwide to better address the issue

now we are focused on building the strongest generation.

TOGETHER, WE WILL CREATE STORIES THAT SHIFT CULTURE, DEVELOP PROGRAMS THAT CHANGE LIVES, AND BUILD A LEGACY THAT WILL OUTLIVE US ALL.

Help Us Build The Strongest Generation

JOIN THE MOVEMENT

Contact Us

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